davidairey.com hacked and hijacked!

What is the world coming to? Someone just stole David Airey’s url. Can you imagine that? Now, if you go to www.davidairey.com, you see a “parking” page rather than his highly popular blog! David has moved his stuff over to a new url: http://www.davidairey.co.uk Somehow, the hacker managed to contact David’s domain reseller and got

Read More

Long Tail Marketing

If you have been doing any reading at all about marketing, you must have come across this term in marketing articles and even books – long tail marketing. After Chris Andersen’s The Long Tail was published in 2004, many people believed that this was a “gold mine” that had been left untapped. Well, I believe

Read More

Tip – Using Social Networking Wisely

Glenda made a very interesting comment yesterday, she was asking “to see a strategy on how we can effectively use and integrate these tools without them becoming great time and focus eaters”. Every one has their own way of coping. Well, social networking is no different. Interesting enough, there are people who do not network

Read More

Get the word out!

One of the biggest challenges in publicity marekting, is simply getting the news to travel. But I just read Glenda’s post on “9 Ways to Use Social Media to Campaign for Votes” which really hit it right on the head when it comes to getting the word out. Her nine tips are practical and really

Read More

Holiday Blogging Awards…

Remember this? Well, I have looked at a few of the sites and there are some really nice posts out there! These are just 3 of the posts that touched me. The others are nice too, but these seem to speak to me: http://didisignonforthis.blogspot.com/2007/12/day-of-tree.html http://thezenofmotherhood.blogspot.com/2007/12/generous-december-and-christmas-miracle.html http://setxbayou.blogspot.com/2007/12/ladder-guy-view-from-edge-of-christmas.html Which one do you like? Head on over to

Read More

An End To Google Page Rank

OK, better minds than mine have grappled with the whole Google slap issue. It is fascinating to see how a company as savvy as Google can imagine that they can get away with clearly monopolistic actions disguised as “for the good of the users”. Kenneth over at investorblogger.com and Denise in her internetmarektingreview.org post have

Read More

Blog Marketing As a Strategy…

Most people would love to find a method of marketing that is effective, fun and free. Well, blog marketing certainly fits the bill. Unfortunately, not many people understand that “effectiveness” is not the same as having a lot of pages in the blog, nor is it getting listed in as many directories as possible. Actually,

Read More

Do we understand context and point-of-view?

There is a difference, you know, between speaking and communicating. But many people, while they are aware of this, I mean, any 101-class you attend will tell you that; yet it is difficult sometimes in practice. Context and point-of-view are very important when communicating. My thirteen year old daughter gave us an object lesson in

Read More