Category Archives: News

Alternatives to Google’s Page Rank

Well, there are lots of alternatives to Google’s Page Rank. We have the Alexa, then there is Technorati’s much talked about ranking, and of course there is RealRank. RealRank has finally been adopted by PayPerPost, which is quite a good … Continue reading

Posted in Internet Marketing, News, Personal Musings, PPP | Leave a comment

Blogger You Helping Google Shoot Yourself?

For the past few months, I am sure many of you have been reading about how Google have been going around “downgrading” the Page Rank of bloggers who do paid blogging, in particular, PayPerPost. Well, I guess that is life. … Continue reading

Posted in Marketing Stuff, News, Personal Musings, PPP | 2 Comments

DIY: How to Make Your Own Playdough (Play-doh)

After all the posts about toxic toys, massive recalls and other exciting developments, here is a nice little post about how you can make your own play dough that is not only non-toxic, it can actually be edible. But of … Continue reading

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Mattel Apologises to China for Lead Tainted Toy Recalls

Here is an interesting twist. Seems like Mattel is taking the blame for the lead tainted toys. Fascinating! For those who can remember, I had three other posts on this: Thomas the Test of Crisis Marketing Remember Thomas The Tank … Continue reading

Posted in Marketing Stuff, News | 1 Comment

Is this Good Marketing?

Here is something that you can think about. Many times, when we are in marketing, we promote stuff. We use hyperboles and we cajole and flatter. We paint pictures with words and convey meanings with pictures. We communicate. Sometimes, we … Continue reading

Posted in Customer Service, Marketing Stuff, News | Leave a comment

The Big Promise, The Big Danger!

In advertising and marketing, we have been told over and over again to have a big promise as our headline and to build up on that throughout the copy. But here is an interesting incident that I hope will help … Continue reading

Posted in Great Marketing, Marketing Stuff, News | 4 Comments