Monthly Archives: March 2007

Event Management Through a Marketing Agency

When you are planning an event, should it be done with your own staff or should you engage some kind of marketing agency to assist? There are several options here. Other than the full-service marketing agencies, you can look for … Continue reading

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Sportsmanship

Sportsmanship seems to be as much a relic of the past as Noah’s Ark. Even at high profile events in traditionally very “sporting” sports you can see the deterioration  of sportsmanship. From the 2006 World Cup “insult” of French captain … Continue reading

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How to Really Irritate your Marketing Agency

Everyone, whether large corporations or small establishments, work with a marketing agency at some point. Now, some people treat their marketing agency like an advertising agency, while others think that their advertising agency is a marketing agency. Whether you think … Continue reading

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Cost Effective Events Management

Running events has always been a key marketing activity for many companies. But they are expensive and time consuming. Here are some tips that will result in cost savings and maybe some new ideas. There are many different types of … Continue reading

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