Month: March 2007
-
Event Management Through a Marketing Agency
When you are planning an event, should it be done with your own staff or should you engage some kind of marketing agency to assist? There are several options here. Other than the full-service marketing agencies, you can look for Public Relations companies, or Event Management companies or Promotions companies; among others. What is the…
-
Sportsmanship
Sportsmanship seems to be as much a relic of the past as Noah’s Ark. Even at high profile events in traditionally very “sporting” sports you can see the deteriorationĂ‚Â of sportsmanship. From the 2006 World Cup “insult” of French captain Zidane by Italian Materrazi to the Cristianno’s baiting of his team-mate Wayne Rooney; it is…
-
How to Really Irritate your Marketing Agency
Everyone, whether large corporations or small establishments, work with a marketing agency at some point. Now, some people treat their marketing agency like an advertising agency, while others think that their advertising agency is a marketing agency. Whether you think they are different or the same, well, that is not the matter of discussion today.…
-
Cost Effective Events Management
Running events has always been a key marketing activity for many companies. But they are expensive and time consuming. Here are some tips that will result in cost savings and maybe some new ideas. There are many different types of events. They could be as simple as a tea party for 10 of your best…