Monthly Archives: June 2007

Thomas The Test of Crisis Marketing!

We all love Thomas the Tank Engine. I bought a full set for my son when he was four. I bought them for my nephews. I bought them for my friends’ kids. Well, seems like one of the latest range … Continue reading

Posted in Great Marketing, Personal Musings | 2 Comments

Summer is here! What are you doing about it?

One of the most effective and important contribution of marketing to the growth of your business is niche marketing. Gone are the days when everyone tries to market to everyone else. Today, the ability to identify and address profitable niches … Continue reading

Posted in Great Marketing, PPP | 2 Comments

Marketing with Google Adwords

Keywords are the life-blood of all online marketers. And feeding that is Google Adwords. Of course, there are other pay per click systems out there, but you have to admit, Adwords is far and away the most significant. There have … Continue reading

Posted in Great Marketing, Internet Marketing | Leave a comment

Setting Up Your Home Office

When I was growing up, my mother used to say, “Study hard. Get good grades. Get a good job. Marry a nice girl….” sounds like a great formula for some happily-ever-afters. But the world, they have changed, mama! Today, a … Continue reading

Posted in Personal Musings, Review | 1 Comment

Have Fun Shopping – For Trash!

Marketing is fun. But some people mistake “marketing” as “going to the market to get stuff”. So, here is an interesting twist on marketing just for a gaffer – Hollwywood Trash for sale. If you say my used Kleenex, would … Continue reading

Posted in Great Marketing, Marketing Ideas | 2 Comments

Keep Marketing Fun, Manage The Expectations!

We all get stressed. We are all under pressure. If you are a marketing professional, you will most likely feel a lot of those. When you kick off your latest marketing campaign, you not only have to deal with all … Continue reading

Posted in Great Marketing | 2 Comments