Online Marketing Should Be Fun!

Month: August 2007

  • Another Example of an Effective Web Site

    I always believe that marketing should be effective. This is true regardless of it being online, above-the-line or below-the-line. There are many ways that you can be effective in marketing. One of the ways is to throw a lot of money at a top agency and get them to do something clever. Another way is…

  • Affiliate Marketing through Blogging

    One of the most interesting aspects of online marketing, is the fact that there is no such thing as the “one way” to do anything. Even a simple, almost childish activity like “blogging”, has evolved and have grown to encompass so much of our online lives. Affiliate marketing was one of the hottest topics in…

  • Home Information Packs in the UK

    If you have been following some of the real estate news around the world, you would surely have noticed the furore that was the Home Information Pack requirement laid out by the UK government. There are many reasons why reactions have been so strong. One of the reasons given by some quarters pointed to the…

  • Lots of opinions on Entrepreneurs!

    As a follow up on my post on “Entrepreneurs are Born?“, here is a list of the people who responded to Vivienne’s tag at Versa Creations: Robin Bal’s Entrepreneurs: Born or Made. Does it matter? Laura’s Are You An Entrepreneur? Asgeir Hoem’s Are Entrepreneurs Born or Made? Bokjae’s Entreprenuer – who is this person? Priscilla…

  • Sex in Advertising

    Here is an interesting take on conventional wisdom vis-a-vis using sex in advertisements that was posted on Versa Creation’s blog. Of course, we can argue about ethics and morals, but more importantly, is it effective? I guess guys would be more tuned in to such ads than women. But on the other hand, if not…

  • Key Elements of Online Marketing

    Many marketers are familiar with either traditional marketing or with online marketing. This is not very surprising, since computers did not even exist in its present form when many of the “seniors” in the industry today were in school. While this situation is rapidly changing, it is still true in many instances today. The online…

  • Online Communities – A Marketing Fad That Can Kill You

    I just read a very interesting article over at Research Monkey, aka Sassy Maven’s blog titled “It’s called Transparency… look into it“. I think this is really a good discussion. Marketing is really fun in today’s dynamic world. With the online elements coming mainstream, marketers today not only have more tools to use, they also…

  • Exercise can help creativity?

    Here is an interesting article about the co-relationship between exercise and the brain: Fred H. Gage, lead researcher of the study and Adler professor at the Salk Institute. “Our own research revealed that physical exercise increases the birth and survival of new brain cells in the mouse hippocampus, a brain area important for learning and…