Monthly Archives: September 2007

DIY: How to Make Your Own Playdough (Play-doh)

Posted on September 24, 2007 by Calvin Warr

After all the posts about toxic toys, massive recalls and other exciting developments, here is a nice little post about how you can make your own play dough that is not only non-toxic, it can actually be edible. But of … Continue reading →

Posted in News, Personal Musings | Leave a comment

Want to Publish your own Book?

Posted on September 24, 2007 by Calvin Warr

When I was a child, I thought that if you wrote well and had a cute twist of phrase, you would become a famous author one day, it was natural. Unfortunately, when I grew up, I realised that the world … Continue reading →

Posted in Entrepreneur, PPP, Writing | 2 Comments

Strategy vs Execution

Posted on September 24, 2007 by Calvin Warr

Marketing Strategy is probably one of the most insulted of all terms. Just because a company has an advertising plan for the year or have its promotions lined up 6 months ahead, they call it their marketing strategy. Sometimes,marketing professionals … Continue reading →

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Marketing Tip – Get Professional Media Buying

Posted on September 23, 2007 by Calvin Warr

When you embark on an advertising campaign, many small business owners believe that they can go out and buy their own media and save on the agency costs. Usually, this is only true if there is some mis-communications between the … Continue reading →

Posted in Marketing Agency, PPP, Review | Leave a comment

Wished I knew about VisionBedding.com earlier!

Posted on September 23, 2007 by Calvin Warr

A few years ago, I had the privilege, or perhaps, some might say, the misfortune; of being selected to go out of the country to set up a subsidiary office for my employer. It was almost two years away from … Continue reading →

Posted in Personal Musings, Review | Leave a comment

Entrepreneurs, Do It Yourself Logos!

Posted on September 23, 2007 by Calvin Warr

For all those who are going it on their own, one of the biggest hurdles when starting your own business is your logo. But everyone knows that a logo is one of the most important communications tool for the long … Continue reading →

Posted in Entrepreneur, Marketing Ideas, PPP | Leave a comment