One of the biggest challenges in publicity marekting, is simply getting the news to travel.
But I just read Glenda’s post on “9 Ways to Use Social Media to Campaign for Votes” which really hit it right on the head when it comes to getting the word out. Her nine tips are practical and really easy to do. But most importantly, I feel that they are also effective.
Leveraging off social networks is probably one of the smartest way to promote yourself or your business. There is only one thing more powerful than the 9 o’clock news – Susie’s gossip. If you doubt this, then consider that there are times when you know nothing about the big news about the new community center getting built in your neighbourhood; yet, Susie seeing your neighbour buying a diamond studded collar for his dog is known by one and all.
Social networks have been a powerful force throughout civilization. Now, with the Internet, it has become even more formidable. Question is, do you know how to harness its power?
[tags]social networking, gossip, news, marketing, publicity[/tags]